The Site Evaluation allows you to analyze the market conditions around any single or set of many sites in the US. It’s as easy as typing in an address or lat./long. combination, defining your desired Benchmarks, Market Areas, and Assumptions and clicking on submit.
Name & Type
To begin, click on blue New Analysis button on the top right of the Analyses section, give your analysis a name, and select Site Evaluation from the list of options. Then Click “Site Selection.”
Sites
In the next window, there are a few ways you can add sites to your analysis. To add a site individually, type a name into the “Name” textbox and input the site location through using the street address input boxes or the latitude and longitude input boxes under the “Geolocation” tab. Click " "Search Address" or "Search Coordinates" to locate the site on the map. Enter a desired named for your site. Once confirmed this is the site of interest, click “Add Site.”
If you would like to add many sites at once, click the “Template” tab and download the provided excel template. Type in the name and street address or latitude and longitude into the provided template and upload it back to the system by using the “Browse” window or dragging and dropping the file from your desktop. You can add up to 1,000 sites per analysis.
Your address(es) may qualify for AccuComps, a proprietary algorithm that generates the most likely comparable properties based on a multitude of data points from communities within the NIC MAP database. Read more about AccuComps here.
Once you’ve entered the information for your site, click Benchmarks to select your benchmark for this analysis.
Benchmarks
In this tab you’ll have the option of choosing a benchmark type of: None, Group, MSA, County, Zip, Place, State, and Neighborhood comparison. Using a Benchmark Group allows you to compare your target site(s) with the average of all of the sites in the Benchmark Group.
The following benchmark types: MSA, County, Zip, Place, State, and Neighborhood comparison will automatically reference their respective geography based on the site selected during Step 2. Once you have selected a benchmark, click “Market Areas.”
Market Areas
Step 4 is where you define the primary market area (PMA) for your analysis. There are three options of buffers to choose from: Distance (miles), Drive Time (minutes), and Quadrants (miles).
Select your desired buffer type(s) and buffer value(s), click “Add Market Area” to save your selections. You may use up to 15 PMAs per analysis. Please note the buffer restrictions below.
Buffer Type | Minimum | Maximum |
Distance (Miles) | 1 | 50 |
Drive Time (Minutes) | 5 | 30 |
To delete a buffer, click the “X” in the market areas list.
Additionally, VisionLTC supports the PMA Overlap methodology of calculating competition. Click the checkbox labeled “Use PMA Overlap Methodology” while selecting a distance buffer to use this calculation. For more information on the PMA Overlap Method, check out this article.
When you have finalized your buffer selections, click “Supply Settings.”
Supply Settings
The Supply Settings step allows you to edit competition in your desired market area before running an analysis. All changes made on the Supply Management page will be reflected in metric values (like penetration rates and unmet demand figures) as well as the competition lists.
NOTE: You can ONLY use this step on a Site Evaluation that does NOT include a benchmark. If this analysis type is not selected, you can run your analysis as usual by clicking the "Next" button on Step 5.
You can make the following changes on the Supply Management Step:
Excluding Facilities: You can click the green checkbox beside any facility to include or exclude a facility completely.
Details: Click into the name of any unique facility to make edits to weighting, bed counts, occupancy, and rate figures.
Weight: By altering the weight of a facility, you are discounting the percentage of beds from that facility will be included as competitive supply. If a facility has 100 beds and you weigh the facility at 50%, only 50 beds of that facility will be counted in your supply metrics.
Reset: You can reset the Occupancy or Rate sections you have altered by clicking the respective "Reset" buttons. You can reset all altered details by clicking the "Reset Details" button.
Saving Supply Management Settings: Under the "Load Settings from a completed analysis" title, you can select an analysis that you have previously run on the same market to apply pre-populated facility edits. If you are looking in the same market for multiple analyses, using this drop-down will allow you to save time by applying your previously used market edits. Clicking the "Reset" button beside the drop-down will refresh the competitors back to VisionLTC default supply values.
Click “Assumptions” to move to the next step in the Analysis Wizard.
Assumptions
The assumptions tab is where you can change inputs that feed directly into the metric output calculations. Click into any unique assumption category to alter the individual assumption values. Change the assumptions to your desired values and click “Submit Analysis” to process your Analysis.
Please note that not all metrics are dependent on assumption values (Ex: Median Home Value CY), but many metrics are built so that assumption inputs can be used to customize the metric output (Ex: IL Income Qualified 75+ CY).
NOTE: If you do not alter these values, the default values will be used.